ABSTRACT
This chapter argues that, whilst the exact parameters of COVID-19-inspired futures remain unknown, the pandemic has accelerated various incipient trends and has heightened disruption and complexity, and many aspects of the status quo ante will change. The chapter contends that, for universities, the ultimate priority is not to cope with the short-term effects of the pandemic, but to think carefully of how to re-position for long-term resilience and to ensure readiness to meet the challenges of the twenty-first century. Accordingly, surviving and thriving in the post-pandemic environment calls for re-assessment, re-thinking and adapting strategy by universities. To this end, the chapter maps possible key pathways for re-thinking or adapting higher education strategy for a post-COVID-19 world, and identifies innovative response possibilities with regard to teaching and learning, research, sustainability, and societal impact. © The Author(s), under exclusive license to Springer Nature Switzerland AG 2022.